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This week May 5-11

Update fom my post: Single-Tasking:

My coat has been found! It was never lost, actually. It had been turned into the W Hotel before I had even started looking for it. But apparently there's the Lost and Found that the numerous staff checked for me and, like, a real Lost and Found. My friend Mariana asked if I'd picked up my jacket which she turned in for me, so I called the W again and asked them if they'd found my coat. The answer was still no. I said, "check again, please". They asked if my name was Jory, the name on the business card affixed to a black coat in the Lost and Found.

Go freaking figure.

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I was carded yesterday. I like when this happens; it makes me feel young. Though this time was a bit different; I was carded for buying cough medicine. That just feels kind of sad.

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BlogHer has some amazing initiatives happening now:

Donations supporting maternal health and relief in Myanmar through Global Giving

A Letter to My Body--this one has been up for a while, but I was just reading some letters this weekend and had to call this out.There are links in the widget in my right nav, or just click here.

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I've started blogging over at JackMyers.com about everything/anything that plays in the women's Blogosphere, for marketers and mediafolk who want to understand us better. Got ideas? Next week I'll talk about addressing body image with women who blog. Hint: Don't tell us we need to lose weight. You could, but you will die a digital death.

Single-Tasking

When I was six years old my mother packed with me a $10 bill I needed for a field trip. She placed it in an envelope that was labeled for my teacher, and then placed the envelope in my pocket.

My teacher never received the money. I had forgotten to give it to her in the morning, and by lunch, after doing a series of snow angels, the money must have fallen out of my pocket. I searched for it my entire recess period, but it was gone, lost somewhere in the field of snow.

Ten bucks was a lot of money to a six-year-old. I would still bristle if I'd lost a ten-spot! But back then I felt like I'd lost $1,000. I was ashamed and learned early on my penchant for distraction. Not like this trend was to end any time soon after.

I lost a lot more stuff in the years that ensued--lunches, hats, mittens, you name it.  As I got older, along with stuff I lost information--appointments, addresses, critical things I needed to ask for when I got where I was headed.  I learned to adjust by building fairly complicated organizational systems--initially written ones, but now most of them digital--that helped me remember the little stuff, so that I could continue pursuing the big picture.

But lately, I've reached a period of such overload that I'm starting to lose my mittens again.  I'm wondering if there are such things as those clips you wore on the ends of your coat sleeves in kindergarten that can hold a Blackberry.  Initially I could blame it on the travel: I would lose a computer cord, buy a replacement and chuck it up to the pressures of catching a plane.  Earlier this month, when I went to New York, I realized that I hadn't brought any jewelry for my eight-day trip.  I could live with feeling a bit underdressed, but when I got home and looked inside my travel jewelry box I saw that my new black pearl earrings--a gift from my husband on Valentines Day--were missing.

When I told him that "I must have put them down somewhere in the house" H-band just hissed an exasperated puff of air, as if to say, "Here we go again..."

"You lost them?" he said.

"No! Not lost ... misplaced," I replied, subtly sneaking a glance behind the toilet. You never know.

"You don't know where they are, do you?"

"Of course I know where they are. There are only so many places they could be."

I wondered if, perhaps, I had accidentally worn them to bed and then chucked them out the window in my sleep. It sounds far-fetched, but with all of the usual places where I carelessly flung my jewelry now searched and yielding nothing, I started to consider the far-fetched, even the paranormal.

I called my sister to see if I'd left them at her place in New Jersey.

"I thought you said you'd forgotten your jewelry when you came out," Julie said.

"Yeah, but maybe the last time I was at your house I might have taken them off," I said.

Great, I was so clueless as to the whereabouts of my stuff that I didn't even know WHEN I might have lost my earrings. It wasn't out of the realm of possibility that they could have been there. Once I lost a T-shirt that showed up on my niece.  My sister, who normally doesn't wear baby tees, figured it could only belong to her (then) 1-year-old.

I walked back into my home office and pouted.

"Relax, honey," H-band said, in a bout of strange, almost pitying, understanding, "we can always replace them."

"No, we can't!" I said.  We ... I can't keep replacing!

That weekend, H-band and I embarked on a long-weekend vacation, driving down the West coast, staying in Santa Barbara, and then with his parents outside San Diego. It was the most relaxed I've been in months; so relaxed that I only checked my Blackberry once an hour or so. I even drifted off to sleep for a few minutes... until I remembered.

"Can we maybe stop and shop a little bit?" I said to H-band.

"Yeah I guess, where were you thinking?"

"Dunno. Maybe we should find a Victoria's Secret. We might find some interesting stuff there ..."

H-band was intrigued for all of a minute, but he knows me too well by now to know that R&R for me is not underwear shopping. "You forget to pack underwear?" he said.  I nodded.

"Fine," he said. "But let's make it quick."

The next day, in Santa Barbara, I bought a few pair of underwear, and we were back on the road. In San Diego, I discovered that I had left my pajama bottoms in the hotel room in Santa Barbara.

"Just stay cool, Jory." I thought to myself. "You have not yet completely lost your mind. You are on the mend.

"You know," H-band said. "It's not the stuff that I'm worried about.  It's WHY you are losing things. You just aren't present. You always have your mind on work, and as a result you don't think about your surroundings. I'm afraid that one day you'll get in a car accident or something because you just don't think sometimes."

H-band had a point. In trying to get a grasp of why I tend to lose things I've envisioned my brain to be like a water balloon--full of sloshing things to remember, and with a limited capacity. In focusing so much on work and intricate details like the companies I need to call, the email I need to write, and details behind the proposals I write, all the water sloshes to one side of the balloon, throwing the rest off-balance.  Now, I like to fool myself into believing that, when other stimuli come into the picture, that I can handle it all, and to the untrained eye, I do.  But come closer and notice: I'm not wearing a belt, as I forgot to pack one, the eyeliner is on one eye only--as a call came in while I was applying makeup this morning and I forgot to finish the job--my socks don't match, and in my purse is the remnants of a meal I ate a week ago, decaying in a Tupperware.  I just never got around to cleaning out my bag.

"I worry," H-band said. "That when you are not present with your stuff, that you are not being present with me."

Enough said.

The next day H-band, M-in-law and I went shopping in a trendy neighborhood near Encinitas, where I had sworn not to buy anything for the sake of buying things.  As H-band looked for clothes I spotted them, a pair of sunglasses.

"I want these!" I said to H-band. He looked at me meaningfully, as if to say, "are you ready for these?" And I looked meaningfully back, as if to say, "Dude, lay off!"

To provide a bit of context, sunglasses are my albatross. I've never been able to hang onto a pair for any length of time. Most of the ones I have are ones that I never meant to have in my life, they just showed up, and I needed a pair. Though the ones that I've actively sought out and purchased are another story.  Anyone who has hung out with me at BlogHer conferences knows my sunglass saga. In '06, I put them down in order to hold the mike during a closing session and never saw them again. Hotel staff got to know me quite well as I showed up numerous times demanding someone search the trash bags of lost crap found at BlogHer for my tinted Smiths.

BlogHer 07: Having just lost a pair of Sunglasses, Renee Blodgett and I shopped for new specs at Sunglass hut, and I splurged for a new $150+ pair--a lot of money, considering my history with sunglasses. The next week, in New York, I left them in a cab in-between meetings--a fertile situation for me for losing things.  How I haven't lost my wallet yet, since I typically have to dig out everything from tampons to breath mints before finding my cash to pay for something, perplexes me. Wait, I actually DID lose my wallet, once, in Chicago, and found out when I had to pay for a cab ride. My colleague, Sue, covered for me, and through a merciful act of God, some woman at the conference we were at had found it on the floor, with my shiny mug on my drivers's license face up, and turned it in.

For the past year I've only purchased $10 pairs of sunglasses on the street and been more or less happy to lose them since I haven't found the ideal pair. But this pair that I was looking at was the best of all worlds--stylish without screaming knockoff and only $20. More than the usual sunglass budget, but hey, I was turning over a new leaf and not going to lose things anymore.

I purchased the new sunglasses and a water bottle, since I was now vowing to drink more water during the day--one more thing to remember. I vowed to live life in-focus!  In another shop I found a cute headband that I had to buy, as the last one I'd purchased was lost two days later on an airplane. This one had staying power--it was comfortable enough to keep on my head, whereas the last one I had taken off, and consequently lost, because it wasn't.  As I rang it up I noticed H-band sipping water and was about to ask him for some, when I realized: I'd just left my new water bottle in the bathroom of this shop.

"At least I remembered while I was still IN the place where I'd left it." I said.

"Next time," H-band said, "you won't be so lucky."

When we got back home to the Bay Area, the box with my forgotten pajama pants was there waiting for us in a UPS Ground box. Things were looking up.

This past weekend my resolve began to chip away as life began, well, chipping. The "computer" (a term that gives the brain of the Jetta far too much credit) went haywire and started spewing such messages as "brake is on", and "air bags not working", which, in car parlance is like announcing a terminal illness and having six months of operability left, or a huge car expense, like a new, lackluster motherboard, which will begin to tell you it's broken in nine months.

And (Gross Topic Spoiler Alert) on Tuesday, I woke up with a chunk of wax in my ear that I must have compacted by ramming a Q-tip into my right ear (Mom, if you read this, do not call me up and remind my of the first 18 years of my upbringing I KNOW this was the wrong course of action). I literally lost my hearing in that ear, and the resulting experience was like living underwater for three days (the time it took to coordinate a time that I was not in a critical meeting and I could get an appointment to flush out the dang thing).

All of this (literal) build-up, plus 24 scheduled phone calls with clients and sponsors is meant to illustrate the typical "loser" situation, when the amount of input and distraction begins to outweigh my ability to absorb and handle it, and things start to disappear.

I had some meetings to attend at the W Hotel, right next to the Web 2.0 conference. I forget sometimes, that conferences mean lots of people, and while I was just expecting to meet with one or two peeps at the bar and be on my way, the situation increasingly became like high school, with swarms of people I hadn't seen in ages filling up the lobby, and my desire to catch up with them rising like a buoy to the top of my flooded priority list.  At the same time, I was working on a campaign launch and needed to steal away for a few minutes at a time to firm up details, chat with my team, and the like. Hence, the typical well-intentioned but increasingly chaotic situation I find myself in by the end of most work days.

Suddenly, there seemed a window of reprieve, when I could, or should, gather my stuff and go. I closed up my laptop, which at some point I must have opened to email someone, grabbed my bag and was about to go.  Except for one thing.  My coat.

Clearly, I must have left my coat in the last place where I was sitting, which admittedly there were several.  But at least I knew I had walked into the hotel with a coat; how far could it have gone?  As I began searching subtly, then less-subtly, asking people to get up so that I could inspect every single item of clothing on the couches, then the bathrooms I knew I had used, and then those I had not used, then hit up every staff member--from the concierges to the non-English-speaking busboys in the restaurant, then resorted to having Stephanie Agresta Twitter the loss, in case anyone in some corner of the world knew of its whereabouts, I realized, the shit has hit.  I've been royally f&*ked.  Someone had taken full advantage of my flightiness and walked off with my coat.

I mumbled to myself, walking back to the bus depot freezing, "Good luck fitting into THAT COAT Bitch! ... as that coat had been tailored to fit me, and anyone over 5' 3" would have to strain to get an arm in it.  But I knew that all the rationalizing would do me no good. That even if my coat didn't fit the person who stole it, he/she wouldn't be returning it to the W with a note, saying, "Didn't fit, so I'm un-stealing it."

I met H-band at the bus terminal. We sat on the bus mostly in silence, while from time to time I just shook my head.

It had been gray most of the day, but the sun was starting to peek out.  H-band took out his sunglasses from their case, which had been nestled in the pouch he'd always reserved for them, in his briefcase. I decided that I, too, needed to put on my new sunglasses and began to dig for them in my bag, reaching past my computer cord, my Blackberry charger, my business card holder, which I temporarily mistook for a sunglass case before remembering that I didn't have a case for my new sunglasses, fingering my wallet, a few lipsticks, an errant mobile computer mouse.

"Don't tell me," H-band said.

"You know it takes me time, sometimes," I said, as I searched all the usual places, then began to feel around in other sections of the bag, then checked them again. The piper was earning his fee now, the fee for my negligence. I contemplated how my new, cool, sunglasses looked on the freak who had just stolen my coat.

 

American Pilgrimmage

With BlogHer Business ending the night before, I felt a bit aimless Saturday morning, as I woke up, alarm free, in my NY hotel room. I felt groggy--is this what it feels like to have nothing to do on a Saturday morning?

I had decided to stay in NY over the weekend, because I have meetings on the East Coast this week. Julie, my sister who lives in NJ, had a wonderful suggestion. Her daughter--my niece--Bella has become enamored with the concept of tea parties, and Julie thought it was time to "do tea".

"Where are you thinking, Julie, the Plaza?"

"Don't think she'd appreciate the Plaza, but there was this place that the women on Housewives of New York went to with their daughters that I think would be perfect."

I thought, not anymore it's not.

And there was one other thing, Julie said, that we'd have to do. She'd been thinking about doing this for some time, but she wasn't sure Bella was ready. Now, she thought, it was time to make the trip. To Little Girl Mecca. The American Doll Store in Midtown.

A doll store, in Midtown?

"Jor, you have no idea," Julie said. "I see moms on the train when I commute in for work with their daughters, having left the American Girl store. This isn't an afterthought. This is a trip to be planned." Julie lamented that she wasn't prepared to spend a buttload on a doll and accessories just yet, but she'd made it clear to Bella that she could look and pick out what she'd want for her birthday in July.

This was an advantageous situation, Julie said, especially since she hadn't made a hair appointment--for the doll, that is--and it took months to get one.

We entered the store not knowing where to begin; Julie and I simply followed Bella from display to display, ogling doll outfits and doll pets. Julie glanced at the price for Coconut the little dog.

"Criminy. If we can get outta here for under $500 ... Bella, hun, for your birthday, OK?'

We wandered to the in-store doll hair salon, where dolls were placed in salon chairs, draped with a smock around their three-inch shoulders and then done up by human professionals. These women worked furiously--spraying, teasing, curling, trimming--and occasionally explaining to the dolls' owners what they were doing.

I turned to Julie, "Is it me, or are these dolls not even that cute?"

"Doesn't matter," Julie said. "Just wait."

We browsed the doll outfits, which were accompanied by identical, human girl outfits.

"You want to match your doll," Julie explained. I realized how brilliant this manufacturer was, perpetuating the razor/razorblade business model of ongoing revenue stream by creating more incremental sales opportunities.

I looked hesitatingly at the second floor escalator. Bella had beaten us there and made our ascent a foregone conclusion. At the Mezzanine Level we encountered the doll "Hospital". I can only imagine that this was a clever way of accepting exchanges for faulty merchandise or fixing broken girl parts.

On the second floor were rather engaging displays of the "character" American Girls--one for each American era. For example, there was Kaya, and American Indian girl, from the 1860s; there was Molly, from the 1940s. Bella's favorite was Julie (her mother's name, which is likely why she kept calling the doll Juliana), from 1974.

"I just love the period ones," Julie said, trying to get Bella to look at the 1904 doll. But Bella was determined to stick to Juli(ana).

"Here's the one, Mama," she said. She had the presence of mind to take a spare catalogue, so that she could further research her preference.

The third floor featured American Girl babies, including twins, which I thought was particularly brilliant of the manufacturer: now you can sell two identical dolls at once. I wondered if they had triplets.

We stopped briefly in front of the American Girl Theater. This was where real humans played the dolls. For SAG credit, I wondered? The sign outside the theater read: No food or drink allowed inside the theater, for both real people and doll people.

We stole looks into the accompanying cafe. Again, we'd missed the sit-down times and were told we had to make a reservation. Julie cursed herself a few times, and I reminded her that she was still a good mother. We stole a look into the cafe. At every table there sat a girl, her mother, and in a small booster chair, her doll. The ultimate mother-daughter-plastic-daughter bonding experience.

"Don't worry, Bella. Next time Mommy will call in advance," Julie said.

Though Bella is only four and a half. She had no problem asking for what I couldn't ask for until I was 35: a taxi.

"My feet hurt Mama! I wanna taxi!"

Finally I hailed one and we made our way up to the Upper West Side, to the tiny, charming cafe Julie had seen on Housewives just a week earlier, Alice's Teacup.

There was a 90-minute to two-hour wait.

The hostess had a heart, "Would you like some pixie dust while you wait?" she said to Bella. Bella nodded and then was asked to close her eyes while glitter was sprinkled on her head.

"Make a wish!" the hostess said. "Now shake your head!" Bella marvelled at the shimmery dandruff that fell to the floor.

"I don't think we can wait that long," Julie said.

"But Mama," Bella said. "Don't you want my wish to come true!"

Yes, Mama said, eyeing the pastries at the cash register and picking some for takeout. But we would be taking this wish to go.

Grounded

I got off the plane on Thursday--finally back in San Francisco.  Someone I knew was sitting behind me and we got into a conversation as we deborded. It was late, I was tired and eager to get home. By the time I exited the terminal I discovered what I had done--left my carry-on in the overhead bin.

I tried to run back in but was stopped by security. I'd have to go back through. I took off my coat and shoes, put my laptop in the plastic bin in a panic. Of all the times I had to go through security this is the time I set off the alarm. And the second time too. Now I have to be patted down.

"Do you have any pins in your leg?" security asked.

Perhaps the X-ray could sense my stress.

I ran through the terminal, back to the plane. And the gate was locked.

I felt like a bit of an ass filing a report at the United baggage claim counter.

"I can't even blame this one on you," I told them, filling out a lost bag report.

The next day I woke up feeling like hell. I had been bragging the day before about how I've avoided being sick. Now it's payback time.

I make it to a few meetings and then fall asleep on my computer. I go to my Friday workout class and feel like I have weights on my legs. I look at myself in the mirror; I look mad.

H-band says, "Let's go to bed early tonight," and normally I protest and fight for our "weekend time."

"OK," I say.

Today I've spent the day on the couch. My body hurts. My nasal passages are an unlikely combination of snotty and dry as the Sahara. It hurts to talk.

I try to work on a presentation, but I can't seem to get my brain to work. Everything takes a long time. I feel unproductive and useless.

I've watched four episodes of America's Top Model. I may finish out the marathon.

Finally, I can get some rest.

Russell Shaw--geek turned friend--we'll miss you

Elisa Camahort Page called me this morning,

"Did you know Russell Shaw?" she said.

I know that line of questioning, when someone asks you about someone you haven't spoken to in a long time. Something's happened.

Elisa confirmed that she had just read reports that he had died in his sleep, potentially from a severe cold or flu, while he was on the road in San Jose. Of course, when he was working: Russ traveled a lot to catch up on panels, connect with other geeks like him. He'd called me before to say he was in town. we'd reconnected after four or five years.

"Didn't you know him before the Huffpo interview?" Elisa asked. Yes. Russ was a fan of BlogHer and wrote a piece about the org a couple of years ago, but prior to that he'd reached out because he had been reading my blog. When we re-connected I immediately remembered the jolly man who had come to the office of the Start-Up media company where I worked as an editor. I had hired him to cover the technology beat.

Back then I was as non-techy as someone working at a tech start-up could get away with; I hadn't yet caught the bug. But Russ, I could see, was 100 percent certified geek. He liked this stuff without having to be paid to write about it, was how I had described him to myself. And, years later when he had reached out, I was able to appreciate his work beyond the punctuation and ability to fill a niche need we had. His specialty had become a standard beat. And he was a highly respected representative of all things techy, namely VoIP and PDAs. I remember he had reached out to me after reading my rant about wiping out the data on my Handspring. He was kind to the Luddites.

I'm sad about Russ. Glad we reconnected again.

Life in the Weeds

I'm feeling very Annie Dilleresque today. In The Writing Life, Diller jots down her thoughts, little packets of creation that often have nothing to do with each other, but that come together to comprise a portrait of her life. I loved that book so much because that's how I think--in bite-size pieces--and frankly, it's a lot more expedient on a day of having to finish work and taxes. Here, a few of my ridiculous episodes from the week.
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Once a few months back, I asked one of the women on the BlogHer sales team, Megan, how she was doing.

She said that she was working frantically on a number of projects at once--a rush of opportunities that had come her way that she absolutely couldn't turn down, but that were overwhelming, considering they were all needing her attention at once.

"I'm in the weeds," she said, "in a good way."

I think this term defines the past few years for me--opportunity after opportunity, none that I want to let pass me by. They pull me down into a place where I' temporarily lose vision of the whole playing field, down to the blades of grass, where things really happen.

So what's the metaphor? To be like a grasshopper, living in the weeds but jumping over them from time to time to get a sense of place? Or to be like a bird, flying overhead and swooping down occasionally to eat and to rest? When you are in a start-up you often do both, depending on the week.
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Morning Yoga

I had a meeting on Thursday--not an unusual situation. H-band had left for work, and I was scrambling to get dressed and out the door in time to get stuck in traffic. Again, not an unusual situation.

In a typical morning I have to prioritize, and this hierarchy of tasks is dictated by Ginger, our Maine coon. Ginger is soft and lovely, and she makes anyone she sits on look like a Calico Bigfoot--she sheds a lot. The first few years with Ginger I didn't pay much attention and had to endure well-meaning people picking the hairs off of my outfit. Now I wait until the very last minute before getting dressed, avoiding the couch or any contact with Ginger in order to be as lint-free as possible.

I bought a new dress, one that zips in the back. It's plum and made of this plush felt material, the kind that Ginger loves to rub up against. I knew better than to give her that chance, so I waited until the last minute to get dressed, well after H-band had left for work.

It was a bad decision. I had forgotten something pretty critical--the zipper in back of my dress that spanned from my tailbone to the nape of my neck. I zipped myself about halfway up my back and couldn't go any further. Why didn't I take those yoga classes seriously, when I had to try to simultaneously snake one hand up my back and lock fingers with the other hand, which was craned over my shoulder? I never realized the practical application of that pose.

I needed to be at a client meeting in an hour. I took a few deep breaths and concentrated. I was able to inch the zipper with my lower hand about another half an inch, but it still wouldn't join with my upper hand. So I did what I always do when I'm in trouble and my husband is around, I called my neighbor, Britt. But she didn't pick up.

I looked outside my front window for nice, understanding people who might be kind enough to help me out. No one passed by. Would it be strange if I knocked on my other neighbor's door? Or if I kept my coat on when I arrived at my meeting, and then asked my colleague to kindly do me up?

This is absurd, I thought. Dresses that zip in the back have been made for years, and for years did women need to get dressed in the presence of someone else to get them on?

I contemplated a new outfit, or a sweater to cover the opening in back. I had to give it a last shot.

Perhaps it was a freakish, temporary flexibility that came with panic, but I tried once again to snake one arm up my back, and one down my spine. They connected!

I told H-band this story with the same excitement and relief that one has when describing a car wreck that she escaped. He suggested that in the future I use a piece of string to loop in and then pull.

Someone should patent that.
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The Sacrifice

I was boarding a flight I booked very last-minute, meaning I had to suck up sitting in a middle seat. I realize I should be grateful getting a seat, period, when I book the day before a trip, but when you travel a lot, middle seats are just, well, a drag.

I sit down and don't notice the cold right away, not until it begins to seep into my pants. I jump up and pat the seat beneath me; whomever had been sitting there before me had dropped something wet and with ice cubes.

Fortunately the man sitting next to me was sympathetic.

"That's unexcusable!" he said, hailing a flight attendant.

The flight attendant was equally sympathetic; she gave me two options: 1) wait for a seat cushion swap that would delay our flight by about an hour or 2) suck it up.

"I'll take two blankets." I said.

The Survivor's Guide to Business Travel, Part I: When things go wrong

When most of your time is spent in airports, it's hard to blog about life. Hence, a new series I think I will develop on BlogHer. The Survivor's Guide to Business Travel.

Giants 17, GoDaddy.com 0: Commentary from a disinterested third party

Thank God for exciting fourth quarters, because this year the Super Bowl ads were a snooze. A word of advice for anyone who is contemplating spending $2.5 million on a Super Bowl ad: have a concept first. It ain't worth it if the commercial sucks.

Some had promise--you always have to give CareerBuilder a chance, but geckos performing the dance theme to Michael Jackson's "Thriller"? What was Sobe thinking? That ad left us all scratching our heads and wondering what decade we were in, and who was the model dancing with them? One vote was for Naomi Campbell, another for Rhianna.

Speaking of throwbacks from the 80s, why Tom Petty? I respect the man and his music, but, well, why? I kept wondering if there would be a special cameo or toss-in performance. Where's Timbaland when you need him? Just hearing a little verse or two of "The Way I Are" would have been enough to push the half-time show into the 21st Century.

I get it--Tom Petty won't cuss or have a wardrobe malfunction on stage, but the intro to his set with the arrow approaching and penetrating the heart struck me as 1) too literal, then 2) kinda phallic. Jordin Sparks: great voice but still thinking we're all going to hop on the phone and vote when she's done: she looked nervous before she sang the National Anthem. What's the first thing to remember in the Superstardom handbook: Fake it till you make it, baby. We can't smell you from our living rooms. Make it work.

This year the planning committee seems to have lost its sense of surprise or appropriate nostalgia. Remember Prince jamming to Purple Rain in a torrential downpour? Ca c'est perfection.

My Life as a "Problem Customer"

I recall a time a few years ago, when I was freelancing and sitting in a coffee shop trying to write, a man was sitting next to me, dozing, and then snoring. Forgive if you will my graphic depiction of these snores: they were juicy. You could actually hear snot and other mucous throat matter reverberating at the back of his throat. Needless to say, the sound was distracting.

This wasn't the first time I'd heard this guy snore. I'd come to this cafe several times a week for some "quiet" time, and was becoming increasingly upset that my experience was interrupted by this man who wore hospital scrubs and clearly used the velvet Starbucks chairs as an upgrade to a hospital gurney during his nap breaks.

"Get over it," I said to myself. "This is a public place, there's no sign that says 'no sleeping'. He's not willfully trying to upset you."

This rationale lasted about three minutes. I kept stopping my blog in mid-sentence, unable to complete my work. The snores seemed to get louder, and increasingly irregular. I'm not sure what came over me.

"Scuse me sir," I said, tapping the man's knee. "Your snoring is getting really loud. Do you think you could stop?"

There's something about being stopped by strangers who request something--you need to orient yourself and determine whether or not they are crazy. You can see the processing occurring. Even if you might want to do what a stranger asks, their request is an affront. This man reacted badly. He told me to mind my own business. I told him that wasn't possible when he snored like a buzzsaw. He yelled at me some more, and a Starbucks employee told me that it really wasn't my place to tell this guy to shut up.

Still, I thought I had to ask. Sure, there are rules, but do we get the experiences we want if we don't, say, ask for a table closer to the window, ask for fresh water, request that people stop snoring? I know people think I'm being rude. But I'm just trying to improve my experience. People may tell me to go to hell, but they may say, yes, too. Or sorry. And that's all we really want.

This happened again last week, at my gym. There's a sign-up sheet at my gym that I didn't bother with, because no one was there when I arrived. An older man arrived, signed his name in my slot and then told me to get off the treadmill I was using. Rules are rules, so I got off, but I was irritated. Simple human decency would dictate that he ask me when I would be finished with my run, or that I finish within the half hour limit, and that he sign up for the equipment after I was finished.

I told him that I thought he was being inappropriate, but he shooed me away and referred to the sign that requested that people sign up for the equipment.

The employee at the gym offered me a free class for my trouble, but still I seethed from the bicycles. I felt that the spirit of the rules was being violated. I did nothing for a while, but then a friend of mine arrived, feeling a bit blue about how she felt some of the people at the gym were rude to her.

"We just don't stand up for ourselves," she said, referring to some men who had been mean to her.

That was all the ammunition I needed. I approached the man again. I didn't yell; I told him that I thought he should have handled the situation differently, and that I thought he was abusing the rules and taking advantage of me.

Again, you really shouldn't do this, especially to a man in a room of other men. He didn't appreciate my comment; he started yelling at me, then (literally) told on me to the owner of the gym, who wansn't there, but whom he knew personally, and apparently this was supposed to mean something.

"She wants to talk to you," the guy said to me, holding out a phone receiver at the front desk.

"Do you really want to do this?" I asked the guy. He didn't know that I have a legacy of crazies in my family who actually will take things to the point of absurdity. Case in point: once, my father took the microphone from a cashier at Burger King and began to dictate to the kitchen what he needed, since the cashier was too useless to do it right. Dad got kicked out, but he seemed happy about it.  I always vowed I would never be like my Dad, confrontational. But if I ever felt that something pertaining to a customer experience was unfair I often couldn't get through my day without at least trying to get some monetary or emotional reimbursement for it. This man had no idea that he had triggered the justice switch in my head that, when activated, would stop at nothing, even being thrown out of a gym, until I felt I'd been heard.

The gym owner, L, was a nice lady. Though she didn't let on, I can't help but think she was grateful she wasn't there in person to have to mediate my dispute with Treadmill Man (TM).

A complicating factor: I hadn't placed my beef with TM in a very timely manner; I had to leave: It was h-band's birthday, and I'd made a reservation at a fat place in the city and really needed to get out of there.

"Hi L, this is Jory Des Jardins. I have to be brief because it's my husband's birthday." This elicited a scoffing "Give me a break!" from TM.

"Hi Jory. I understand there is a problem with you and P---."

So that was his name.

"Yes. I took issue with something, and he's taken issue with the fact that I've taken issue. I'm sorry you had to be called about this."

L did what anyone else with customer service skill, who has to deal with two nutjobs, would do; she appeased us.

"I'm sorry there's been a conflict."

"Thank you."

"I plan to order another treadmill."

"I appreciate that. I just didn't like being kicked off equipment when I was here before he was."

"I understand."

"I know, thank you."

"Can you put P back on?"

"Sure."

It was a pointless exercise. As I told H-band about it later, at his birthday dinner, he was incredulous.

"Why do you let it get to that?" he said.

"I didn't let it get to that," I insisted. He was the one flailing around, insisting on getting the owner on the phone.

"But did you have to approach him?" H-band said.

I wanted to insist again that I was simply standing up for myself. It was my workout that this man was interrupting. He was messing with my time because he thought he could, because he had no respect for the woman who had not signed the sign-up sheet but was clearly there and using the equipment first. Because I would never have done that. Because this guy needed to know that people won't just roll over for him. Because ...

But let's face it, rules are rules.

"Yes," I said to h-band, answering his question, "I did."

Marc Orchant: The Back-Pocket Man

I am sad on so many fronts. Most obviously, I'm sad because Marc Orchant passed away last month. I'm sad because it took me so long to discover this news. I've been so removed from my personal blogging, and from the people who encouraged me back in 2004 and 2005 to keep blogging, that I have to find out much the way non-bloggers do, by wondering how an old friend is doing.

In some ways it's been easier to stay out of the fray, so to speak, and stop connecting completely, lest I get sucked back into my days online, reading and writing blogs, but not building a business. Marc's passing makes me think that there's a middle ground. That somehow, despite the crazy hours, I can still remain connected to people in my online and offline communities. I just want to read his blog now.

Marc and I were co-authors on a book that got far too little attention called More Space. When the blog-thing becomes old enough to start memorializing itself, then perhaps this book will become more important. Marc, "the productivity guy" as I liked to call him to myself, wrote an essay entitled "Work Is Broken: Here's How We Fix It". He reached out to me after reading my essay and wrote such a genuine, warm note, that I was immediately charmed by this guy.

Marc told me that he'd recommend my essay to his son, who was contemplating his post collegiate career. I've been poring through my email trying to find this note, but all that remains is the memory of his appreciation for what I wrote. I began to follow Marc's work and realized that goshdarnit, EVERYBODY online knew Marc; his work was pioneering. I was only just getting with the program because he was a warm, thoughtful man.

As I got to know Marc I thought his life resembled how I envisioned mine could be. He'd built his work around his life: lived in a non-new-media hub, but still traveled to Europe and various exotic places for Foldera. And he got to enjoy time with his family. To him, everything could be "fit in". I approached him about sponosoring BlogHer Business, and for many reasons Foldera was not a fit, but damn the guy still took the time to connect and consider it. He tried to make the square peg fit into a round hole until even I said, "Marc, I don't think we're a fit."

"Maybe the summer conference?" he said.

Later, in 2006, I spoke at the Web 2.0 conference and was approached by a tall, friendly-looking man. Meeting him in person was like bumping into family in the airport--joyous and surprising. He was there for Foldera, and I was there on BlogHer business, so I couldn't pick his brain about how to get through my email, or how to have my personal AND my professional life fit together harmoniously. It just didn't seem like the right place. Still, meeting Marc in-person confirmed for me what an engaging presence he was, and I thought to myself subconsciously, "I need to figure out how to work with that guy again."

There are some people you meet, in a personal or professional setting, that you just freaking like. These people either intrigue you, or have vast amounts of experience that you want to soak up through osmosis, just by being in the same vicinity. Marc was one of those people, someone you knew you would connect with more significantly later and with whom you could pick up an interesting conversation exactly where you left off. What I like to call a "Back Pocket" person.

The problem with Back Pocket people is that you tend to keep them there, in the back pocket, until one day you are reminded of them, and you realize, with regret, that they are no longer there.

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